How to Set Sales KPIs – and Why They Matter

Key Performance Indicators (KPIs) are quantifiable measures of performance over a specified period for targeted objectives. Your KPIs provide targets for you, your team, and your organization to strive for...

3 Tips to Creating a Tag Line for Your Agency

Do you have a tag line for your agency? Do your competitors? If you’re a Word & Brown partner, you know we have one. It’s “Service of Unequalled Excellence.” It...

The Benefits of Implementing a Robust CRM System

As we’ve discussed in a few prior posts over the years, Customer Relationship Management (CRM) is important to every business. But it can be especially important for insurance sales professionals....

Why Word & Brown? 5 Ways W&B Makes Insurance Selling...

Navigating the world of selling insurance can feel like a maze, right? We totally get it. That’s where Word & Brown comes in. We’re more than just a business –...