The Insurance Broker Blog

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A Broker's Guide to Client Retention: Preparing for the Renewal Conversation
Link to: A Broker’s Guide to Client Retention: Preparing for the Renewal...

A Broker’s Guide to Client Retention: Preparing for the Renewal...

Common Objections to Group Health Coverage
Link to: HMOs vs. PPOs vs. EPOs vs. HDHPs: The Health Plan...

HMOs vs. PPOs vs. EPOs vs. HDHPs: The Health Plan...

What Brokers Need to Tell Clients Now About Rising Health Care Costs
Link to: What Brokers Need to Tell Clients Now About Rising Health...

What Brokers Need to Tell Clients Now About Rising Health...

Why Brokers Working With a General Agent Retain More Business – It’s Renewal Support and So Much More
Link to: Why Brokers Working With a General Agent Retain More Business...

Why Brokers Working With a General Agent Retain More Business...

Latest Articles

9 Common Employer Objections to Offering Group Health Insurance
  • Sales & Marketing Tips

9 Common Employer Objections to Offering Group Health Insurance

/ Alex Strautman

There are multiple objections you might encounter when reaching out to employers about offering group health insurance. Are you prepared with answers to these nine common employer objections? The 9...
  • Expert Ave.

How Word & Brown’s Personal Carrier Relationships Help Brokers Close...

/ Jim Pippins

The insurance industry is changing. More and more often, tech – including Artificial Intelligence (AI) – is transforming processes used by brokers, carriers, medical providers, and others. That can be...
  • Sales & Marketing Tips

5 Tactics to Become an Economically Resilient Insurance Broker in...

/ Alex Strautman

Ten percent of insurers are proposing rate increases of 20% — and more – in 2026. To be able to help your clients respond, it’s important you know about options...
  • Why Word & Brown

4 Reasons Why Word & Brown’s Regional Insurance Sales Expertise...

/ Alex Strautman

We get it. When it comes to serving the needs of small business clients, you may think bigger is better. Maybe you believe a national partner is a better way...
  • Sales & Marketing Tips

Recession-Proof Your Portfolio: How Ancillary Benefits Can Boost Client Retention

/ Alex Strautman

Why the Ancillary Benefits Market Is Growing Ancillary benefit sales are growing. Projected compound annual growth is more than nine percent through 2027-2028. Employer-sponsored benefits and Medicare gap coverage accounted...
  • Sales & Marketing Tips

Creating Communication Kits Can Help Answer Clients’ Questions

/ Alex Strautman

Part of your responsibility in serving the needs of your clients is helping them understand their options. You want to ensure they are realistic when evaluating their plan choices. And,...
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