The Insurance Broker Blog | Word & Brown General Agency

Sales & Marketing Tips

Your First Year as a Broker: What to Expect and...

July 31, 2025

New Broker Pitfalls and How to Avoid Them

Broker Basics

7 Common New Broker Pitfalls – and How to Avoid...

July 29, 2025

Why Word & Brown

Capitalize on the Popularity of Voluntary Benefits and Workplace Wellness...

July 23, 2025

Expert Ave.

Top Skills to Look for When Hiring Insurance Support Staff

June 13, 2025

Latest Articles

Sales & Marketing Tips

Do’s and Don’ts: 9 Networking Tips for Insurance Brokers

July 30, 2025 / David Parker

Networking is essential for career growth and advancement – and for personal and professional development. In today’s business world, having a strong network offers you a significant professional advantage. It...

Sales & Marketing Tips

Personalization in Health Insurance Sales: Tailoring Your Pitch

July 24, 2025 / Alex Strautman

One of the best ways you can develop a personalized sales pitch is by focusing on each client’s specific needs and situation. Below are three suggested steps you may want...

Sales & Marketing Tips

4 Proven Ways to Educate Clients and Build Customer Loyalty

June 21, 2025 / Alex Strautman

We know health care and health insurance are jargon-packed industries. Both include terms and definitions not always well understood by customers – and sometimes by others in our industry. You...

Sales & Marketing Tips

How Addressing Client Pain Points Helps Boost Retention

June 19, 2025 / Alex Strautman

Ask 10 employers about their “pain points” with employee benefits. You are likely to hear more than 10 complaints. Many will overlap. Some may differ. Your compiled list might mention...

Why Word & Brown

Training That Can Transform Your Career

June 9, 2025 / Alex Strautman

To become a licensed insurance sales professional, you’re required to complete pre-licensing training. In California, health agents and brokers need 20 hours of general insurance prelicensing education. They also need...

insurance agency growth , hiring insurance talent, insurance agency jobs, insurance agency staffing

Broker Basics

Hiring Strategies for Insurance Brokers: Finding the Right Talent for...

June 7, 2025 / Jim Pippins

If you own or manage an insurance agency, you or a colleague will likely need to hire someone new from time to time. It could be a new salesperson, an...