The Insurance Broker Blog | Word & Brown General Agency

Expert Ave.

How Word & Brown’s Personal Carrier Relationships Help Brokers Close...

May 28, 2026

Sales & Marketing Tips

5 Tactics to Become an Economically Resilient Insurance Broker in...

May 16, 2026

Why Word & Brown

4 Reasons Why Word & Brown’s Regional Insurance Sales Expertise...

May 12, 2026

Broker Basics

How a General Agency Can Help With a Denied Health...

April 14, 2026

Latest Articles

Sales & Marketing Tips

Recession-Proof Your Portfolio: How Ancillary Benefits Can Boost Client Retention

April 29, 2026 / Alex Strautman

Why the Ancillary Benefits Market Is Growing Ancillary benefit sales are growing. Projected compound annual growth is more than nine percent through 2027-2028. Employer-sponsored benefits and Medicare gap coverage accounted...

Sales & Marketing Tips

Creating Communication Kits Can Help Answer Clients’ Questions

April 16, 2026 / Alex Strautman

Part of your responsibility in serving the needs of your clients is helping them understand their options. You want to ensure they are realistic when evaluating their plan choices. And,...

Expert Ave.

Understanding Network Adequacy Changes – and Potential Impact on Clients

April 10, 2026 / Cindy West

Health care network concerns are real. There are many potential issues for your clients. “Ghost networks” is one. (That’s when directories list providers are not actually available to patients.) Others...

Why Word & Brown

Offsetting the Potential 2 Million Member Drop in Insured Americans

April 5, 2026 / Alex Strautman

You’ve probably read about declining Affordable Care Act (ACA) Marketplace enrollment in 2026. This year marks the first time since 2020 that ACA Marketplace enrollees are unable to take advantage...

Insurance broker working at a desk reviewing case submissions, illustrating how Word & Brown's back-office support and carrier escalation services save independent agents time

Sales & Marketing Tips

Stop Being “Caller 42” in the Queue – Why You...

March 31, 2026 / Alex Strautman

Your wait online or on the phone may not be as long as your wait in the TSA line at the airport these days. However, brokers are increasingly frustrated by...

Sales & Marketing Tips

Word & Brown Back-Office Support Can Save You 10 Hours...

March 27, 2026 / Alex Strautman

It’s time to stop fighting the bureaucracy alone. Many in the insurance business believe it has never been harder to get the information you need to serve your clients. Broken...