The Insurance Broker Blog | Word & Brown General Agency

Expert Ave.

Hosting Your First Open Enrollment Q&A – and Why It...

April 21, 2025

Broker Basics

What is a PEO? Helping Your Client Understand Professional Employer...

April 2, 2025

insurance friendly tax products for employers

Why Word & Brown

Tax Season Spotlight: Word & Brown Offers Smart Ways Your...

April 1, 2025

Sales & Marketing Tips

Financial Planning ABCs and Adopting Sound Business Practices to Succeed...

March 21, 2025

Latest Articles

Sales & Marketing Tips

Using a Sense of Urgency to Close More Often: 3...

February 25, 2025 / Alex Strautman

Have you heard? Urgency sells. Here are three strategies to leverage urgency as a part of your sales discussions with prospects and clients. Overcome overthinking: A common objection voiced by...

Broker Basics

The Roadmap to Success as a New Broker: 9 Priorities...

February 20, 2025 / Jim Pippins

When you are first getting started in the health insurance and employee benefits industry, it’s important that you take some essential steps to ensure your success. Here’s our list of...

Health Insurance General Agency and Carrier Relationship

Expert Ave.

Understanding the Agent, General Agency, and Carrier Relationship: A Guide...

February 18, 2025 / Nick Bramson

Did you know? It’s possible for you to partner with a health insurance general agency like Word & Brown and still remain “independent.” It’s not an either/or situation. You and/or...

Why Word & Brown

Inside Word & Brown’s Personalized Service: Helping Brokers Succeed

February 4, 2025 / Alex Strautman

Insurance broker success depends on many things. These include: 1) your ability to communicate with prospects and customers; 2) a focus on relationship building, establishing trust, and delivering top-notch customer...

Sales & Marketing Tips

10 Insurance Lead Generation Tips for Brokers

January 31, 2025 / Staff Writer

It’s been suggested many times that health insurance sells itself. Individuals, families, and employers recognize the value of having insurance, and they’re eager to buy. The reality is that costs,...

Expert Ave.

9 Things I Wish I Knew About Health Insurance Years...

January 23, 2025 / Peter Nill

If only I had known what was ahead when I got into the health insurance industry in the early 2000s. 1: Declining uninsured individuals. Back in 1999, when I was...