The Insurance Broker Blog

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Link to: Word & Brown Supports Brokers After the Sale – With...

Word & Brown Supports Brokers After the Sale – With...

Link to: Adapting to Change: How Word & Brown Helps Brokers Stay...

Adapting to Change: How Word & Brown Helps Brokers Stay...

Health Insurance Quoting
Link to: Streamlining the Quoting Process: 5 Tips for Insurance Brokers

Streamlining the Quoting Process: 5 Tips for Insurance Brokers

Link to: Top Skills to Look for When Hiring Insurance Support Staff

Top Skills to Look for When Hiring Insurance Support Staff

Latest Articles

insurance agency referral program
  • Sales & Marketing Tips

Creating an Insurance Sales Referral Program: 5 Ideas

/ Alex Strautman

When you think about cost-effective marketing, you probably think about using email, search engine optimization (SEO), content marketing, social media, and blogging. But you shouldn’t overlook referrals. According to the...
Insurance Sales Techniques and Methods
  • Sales & Marketing Tips

Traditional Meets Digital: Combining Different Approaches Can Boost Your Insurance...

/ Alex Strautman

As part of your outreach to prospects and clients to promote employee benefits and increase sales, it’s essential that you combine the strengths of traditional marketing with digital marketing. Doing...
Ancillary Insurance
  • Why Word & Brown

What Are Ancillary Benefits? What Brokers and Clients Should Know

/ Staff Writer

Updated for 2025 In today’s competitive job market, top talent expects more than just traditional health insurance. Employers who offer Ancillary benefits — such as Dental, Vision, and Disability coverage...
closing more insurance sales
  • Sales & Marketing Tips

Using a Sense of Urgency to Close More Often: 3...

/ Alex Strautman

Have you heard? Urgency sells. Here are three strategies to leverage urgency as a part of your sales discussions with prospects and clients. Overcome overthinking: A common objection voiced by...
The Roadmap to Success as a New Broker: 9 Priorities in Your First Year
  • Broker Basics

The Roadmap to Success as a New Broker: 9 Priorities...

/ Jim Pippins

When you are first getting started in the health insurance and employee benefits industry, it’s important that you take some essential steps to ensure your success. Here’s our list of...
Health Insurance General Agency and Carrier Relationship
  • Expert Ave.

Understanding the Agent, General Agency, and Carrier Relationship: A Guide...

/ Nick Bramson

Did you know? It’s possible for you to partner with a health insurance general agency like Word & Brown and still remain “independent.” It’s not an either/or situation. You and/or...
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