The Insurance Broker Blog

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Author: Alex Strautman

insurance friendly tax products for employers
  • Why Word & Brown

Tax Season Spotlight: Word & Brown Offers Smart Ways Your...

/ Alex Strautman

It’s nearly everyone’s least favorite time of year: tax season. But, working with Word & Brown, you have access to a broad range of plans, products, and services that offer...
From Rookie to Pro: W&B's Teams Can Help Grow Your Career
  • Why Word & Brown

From Rookie to Pro: Word & Brown’s Teams Can Help...

/ Alex Strautman

When you work in insurance sales, having a good team behind you can make a dramatic difference. Word & Brown’s teams deliver unparalleled support to help brokers grow their careers...
Financial Planning ABCs and Adopting Sound Business Practices to Succeed as a New Insurance Agent
  • Sales & Marketing Tips

Financial Planning ABCs and Adopting Sound Business Practices to Succeed...

/ Alex Strautman

When you’re just starting out as an insurance agent, it’s not always obvious what your priorities should be. After you earn your license, pick your market niche, and set up...
insurance agency referral program
  • Sales & Marketing Tips

Creating an Insurance Sales Referral Program: 5 Ideas

/ Alex Strautman

When you think about cost-effective marketing, you probably think about using email, search engine optimization (SEO), content marketing, social media, and blogging. But you shouldn’t overlook referrals. According to the...
Insurance Sales Techniques and Methods
  • Sales & Marketing Tips

Traditional Meets Digital: Combining Different Approaches Can Boost Your Insurance...

/ Alex Strautman

As part of your outreach to prospects and clients to promote employee benefits and increase sales, it’s essential that you combine the strengths of traditional marketing with digital marketing. Doing...
closing more insurance sales
  • Sales & Marketing Tips

Using a Sense of Urgency to Close More Often: 3...

/ Alex Strautman

Have you heard? Urgency sells. Here are three strategies to leverage urgency as a part of your sales discussions with prospects and clients. Overcome overthinking: A common objection voiced by...
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