Alex Strautman, Author at The Insurance Broker Blog

Sales & Marketing Tips

A Checklist for Your First Small Business Open Enrollment

July 16, 2026 / Alex Strautman

A health insurance open enrollment period is the specific time each year when employees of your small business clients can make changes to their current health coverage or sign up...

Broker Basics

Quoting Group Health Insurance on Your Own vs. Quoting With...

July 15, 2026 / Alex Strautman

Getting a quote on Group Health Insurance seems pretty straightforward. You get a census from your client listing employees to be insured. You plug that data into your preferred carrier’s...

Why Word & Brown

7 Ways a General Agency Like Word & Brown Can...

July 10, 2026 / Alex Strautman

Life as an independent insurance broker can be very appealing. It’s highly entrepreneurial, offers great flexibility, and, potentially, uncapped commission-based earnings. You are able to set your own hours and...

Sales & Marketing Tips

A Broker’s Guide to Client Retention: Preparing for the Renewal...

June 30, 2026 / Alex Strautman

As mentioned in another recent W&B blog this month, one of the biggest concerns for brokers is client retention. Today’s employee benefits marketplace is changing. Brokers and clients are seeing...

Common Objections to Group Health Coverage

Broker Basics

HMOs vs. PPOs vs. EPOs vs. HDHPs: The Health Plan...

June 26, 2026 / Alex Strautman

Today’s health insurance marketplace can be confusing. That applies not only to consumers but to those who work in the health insurance industry as well as related fields. To help...

Why Word & Brown

Why Brokers Working With a General Agent Retain More Business...

June 15, 2026 / Alex Strautman

Why Health Insurance Brokers Lose Clients — and How to Stop It A big concern for brokers is client churn, especially at renewal. Whether it’s due to increasing rates or...