Staff Writer, Author at The Insurance Broker Blog

Why Word & Brown

The Power of Local Expertise: How W&B’s Regional Teams Support...

October 28, 2025 / Staff Writer

It’s peak season, and there’ no doubt you’re facing many conflicting demands on your time. Sales, of course, are your first priority – which they should be. But that’s just...

Why Word & Brown

Another Reason to Choose Word & Brown: CE Training Classes...

September 21, 2025 / Staff Writer

When you’re starting your career as a health insurance professional, it’s important to think about how you’ll build your business and grow your expertise. Choosing your market, deciding on the...

Sales & Marketing Tips

How to Build Your Book of Business as a New...

August 26, 2025 / Staff Writer

Whether you’re in your first year as a health insurance sales professional, or you are a long-time insurance industry veteran, a constant challenge can be building your block of business....

Why Word & Brown

What Are Ancillary Benefits? What Brokers and Clients Should Know

March 6, 2025 / Staff Writer

Updated for 2025 In today’s competitive job market, top talent expects more than just traditional health insurance. Employers who offer Ancillary benefits — such as Dental, Vision, and Disability coverage...

Sales & Marketing Tips

10 Insurance Lead Generation Tips for Brokers

January 31, 2025 / Staff Writer

It’s been suggested many times that health insurance sells itself. Individuals, families, and employers recognize the value of having insurance, and they’re eager to buy. The reality is that costs,...

Sales & Marketing Tips

5 Clear Signs It’s Time to Consider a Website Redesign

December 16, 2024 / Staff Writer

If you haven’t updated your website recently, it may be time to take a closer look. You need to evaluate whether your site is doing its job effectively. Is it...