Staff Writer, Author at The Insurance Broker Blog

Why Word & Brown

What Are Ancillary Benefits? What Brokers and Clients Should Know

March 6, 2025 / Staff Writer

Updated for 2025 In today’s competitive job market, top talent expects more than just traditional health insurance. Employers who offer ancillary benefits—such as dental, vision, and disability coverage—are better positioned...

Sales & Marketing Tips

10 Insurance Lead Generation Tips for Brokers

January 31, 2025 / Staff Writer

It’s been suggested many times that health insurance sells itself. Individuals, families, and employers recognize the value of having insurance, and they’re eager to buy. The reality is that costs,...

Sales & Marketing Tips

5 Clear Signs It’s Time to Consider a Website Redesign

December 16, 2024 / Staff Writer

If you haven’t updated your website recently, it may be time to take a closer look. You need to evaluate whether your site is doing its job effectively. Is it...

Broker Basics

Drive Sales Growth and Increase Client Satisfaction With Workers’ Comp

December 10, 2024 / Staff Writer

All businesses with workers in California and Nevada are required to have Workers’ Compensation Insurance. But do you know that Word & Brown’s partnership with CompNet Insurance Solutions makes it...

Broker Basics

100+ Holiday Gift Ideas: Gifting to Insurance Clients and Others

November 20, 2024 / Staff Writer

Updated for 2024 (Apologies if any referenced gift sources are no longer available) The holidays are upon us, and it’s the perfect time to show your clients just how much...

Sales & Marketing Tips

7 Proven Techniques for Closing Insurance Sales Successfully

November 7, 2024 / Staff Writer

Even the most successful insurance professional can hit a bump in the road now and then when it comes to sales. You can employ many different techniques in your sales...