Staff Writer, Author at The Insurance Broker Blog

Sales & Marketing Tips

Seeing the Benefits of Adding Vision Insurance to Your Portfolio

June 9, 2023 / Staff Writer

If you’re not already selling Vision Insurance, there are four good reasons to consider it. Low market penetration: In 2017, Zenefits reported that just over one-third (36%) of employers offered...

Broker Basics

5 Features of Word & Brown’s ACA Quoting and Enrollment...

April 18, 2023 / Staff Writer

If you have Small Group clients looking for Affordable Care Act (ACA) compliant coverage, we make it easy for you to quickly create a customized quote. Word & Brown’s WBQuote...

Broker Basics

Employer E-Services That Can Help Your Clients

April 14, 2023 / Staff Writer

It’s amazing what kind of information is available online today – and what sort of e-services are available to you, your clients, and their employees as it relates to employee...

Sales & Marketing Tips

7 Surefire Ways to Keep Your Customers Happy

March 23, 2023 / Staff Writer

Numerous studies support the theory that it’s easier – and cheaper – to retain an existing customer than it is to attract a new customer. Estimates vary, but a Forbes...

Tips for Explaining the Value Health Insurance Brokers Provide for Small Business

Why Word & Brown

Explaining to Clients the Value Brokers Bring to Shopping for...

February 28, 2023 / Staff Writer

Not all employee benefits managers and business owners understand the real advantages of using a health insurance broker. You can help them by explaining the value they gain by working...

Sales & Marketing Tips

Tips for Brokers Looking to Buy a Website Domain Name

February 12, 2023 / Staff Writer

Being online is an important part of any personal or agency marketing plan. Your website can play a vital role in helping you promote and grow your business – online...