Staff Writer, Author at The Insurance Broker Blog

Tips for Explaining the Value Health Insurance Brokers Provide for Small Business

Why Word & Brown

Explaining to Clients the Value Brokers Bring to Shopping for...

February 28, 2023 / Staff Writer

Not all employee benefits managers and business owners understand the real advantages of using a health insurance broker. You can help them by explaining the value they gain by working...

Sales & Marketing Tips

Tips for Brokers Looking to Buy a Website Domain Name

February 12, 2023 / Staff Writer

Being online is an important part of any personal or agency marketing plan. Your website can play a vital role in helping you promote and grow your business – online...

Sales & Marketing Tips

Tips to Help Insurance Brokers Build Client Loyalty

December 21, 2022 / Staff Writer

In a competitive marketplace, one of the most important things you can do to ensure you continue to attract and retain customers is to build strong client loyalty. We have...

Sales & Marketing Tips

5+ Ways to Increase Your Insurance Sales in 2023

December 19, 2022 / Staff Writer

Sales. It’s what you do. Are you interested in ways that can help you increase your sales in 2023? We have strategies you might consider. Work Your Book You know...

Sales & Marketing Tips

5 Tips for Creating a Client Loyalty Program

October 19, 2022 / Staff Writer

According to the Harvard Business Review, acquiring a new customer is five to 25 times more costly than keeping an existing client. (It varies by what study you’re looking at...

Expert Ave.

5 Social Media Engagement Tips

September 20, 2022 / Staff Writer

Social media should be an essential component of any successful insurance agent’s or broker’s marketing strategy. Regardless of your market niche (e.g., Individual & Family Plan sales, Group Health, or...