Staff Writer, Author at The Insurance Broker Blog

Why Word & Brown

How Using a General Agency Can Benefit an Independent Broker

November 10, 2023 / Staff Writer

If you are a health insurance sales professional, or you’re considering entering the health and ancillary insurance sales field, you may be weighing the option of aligning yourself with a...

Why Word & Brown

Q4: Most Insurance Brokers’ Busiest Time of the Year

September 30, 2023 / Staff Writer

The fourth quarter is traditionally the busiest time of year for health insurance brokers who focus on the sale of group benefits. Since President Barack Obama signed the Affordable...

Broker Basics

Breaking Down the Insurance Sales Process: 7 Steps

September 29, 2023 / Staff Writer

If you ask five insurance sales professionals about the steps in the sales process, you’re likely to get at least three different answers. Some suggest it’s a five-step process. Others...

Broker Basics

21 Motivational Quotes for Health Insurance Brokers

September 13, 2023 / Staff Writer

When you’re an insurance sales professional, you’re bound to experience challenging days and amazing days. To keep you motivated, and help you maintain a positive attitude – and drive your...

Why Word & Brown

3 Ways to Increase Insurance Client Retention

September 11, 2023 / Staff Writer

Depending on what source you choose to believe, the cost of acquiring a new customer is five times, six to seven times, or up to 10 times more expensive than...

Expert Ave.

Generation Z Employees Looking for a Mix of Employee Benefits

August 18, 2023 / Staff Writer

Today’s workforce is remarkably diverse. It encompasses a range of employees – ethnically, generationally, and otherwise. Depending on location, industry, and company history, an employer may have workers from the...