The Insurance Broker Blog | Word & Brown General Agency

Sales & Marketing Tips

5 Cost Containment Strategies: Helping Clients Manage Rising Health Insurance...

September 29, 2025

Broker Basics

Meeting Consumer Expectations: Understanding the Shift to Personalized Health Plans

September 22, 2025

Expert Ave.

How Partnering With Word & Brown Makes a Difference: 6...

September 22, 2025

Why Word & Brown

Another Reason to Choose Word & Brown: CE Training Classes...

September 21, 2025

Latest Articles

Expert Ave.

Influential Health Insurance Experts to Follow on Social

June 16, 2023 / Staff Writer

Every industry has its experts. Health care and health insurance are no exceptions. Some of these influencers are readily recognized leaders, celebrities, and medical or insurance experts. Others are lesser-known...

Storytelling to build client connections and increase sales

Sales & Marketing Tips

Storytelling Can Help You Build a Stronger Client Connection and...

June 13, 2023 / Alex Strautman

Some of the most successful sales people in the world use storytelling to help them build a stronger connection with their clients and prospects – and increase their opportunities for...

Sales & Marketing Tips

Breaking Down the Elements of a Group Health Insurance Quote...

May 25, 2023 / Alex Strautman

Whether you’re quoting Small Group or Large Group, Word & Brown is committed to making it easy for you. It all starts with essential group information, including: Company name, address,...

Sales & Marketing Tips

Establishing Your Agency’s Unique Value Proposition

May 19, 2023 / Alex Strautman

When you’re first starting out as a new health insurance broker or agency, it’s sometimes a challenge to stand out from the crowd. Whatever market you’re in, you are not...

Broker Basics

5 Features of Word & Brown’s ACA Quoting and Enrollment...

April 18, 2023 / Staff Writer

If you have Small Group clients looking for Affordable Care Act (ACA) compliant coverage, we make it easy for you to quickly create a customized quote. Word & Brown’s WBQuote...

Broker Basics

Employer E-Services That Can Help Your Clients

April 14, 2023 / Staff Writer

It’s amazing what kind of information is available online today – and what sort of e-services are available to you, your clients, and their employees as it relates to employee...