The Insurance Broker Blog | Word & Brown General Agency

Expert Ave.

Why Mentorship Matters – How to Find and Learn from...

May 30, 2025

Sales & Marketing Tips

4 Tips for Conducting an Effective Client Needs Assessment

May 27, 2025

Broker Basics

What is P&C Insurance? How Can You Get into P&C?

May 20, 2025

Word & Brown: The General Agency Partnership That Grows With You

Why Word & Brown

Word & Brown: The GA Partnership That Grows With You

May 6, 2025

Latest Articles

Why Word & Brown

How the ACA, Employer-Sponsored Health Insurance, and Group Underwriting Help...

September 29, 2022 / Alex Strautman

According to a published 2021 report, 59% of businesses offer health insurance benefits to at least some of their workers. The larger the employer group, the more likely it offers...

Dental, Vision, and Life Insurance Sales

Sales & Marketing Tips

Adding Dental, Vision, Life, and Other Products to Your Sales...

September 23, 2022 / Alex Strautman

As we’ve discussed before, the COVID-19 pandemic has prompted significant shifts in the views of employers and employees as it relates to employee benefits. More than ever before, employees are...

Expert Ave.

5 Social Media Engagement Tips

September 20, 2022 / Staff Writer

Social media should be an essential component of any successful insurance agent’s or broker’s marketing strategy. Regardless of your market niche (e.g., Individual & Family Plan sales, Group Health, or...

Broker Basics

5 Self-Care Tips for Brokers Before the Q4 Rush

September 5, 2022 / Alex Strautman

As you head into what is often the busiest time of the year for health insurance brokers, it’s important you take steps to prepare – not just in terms of...

Expert Ave.

The Importance and Value of Participating in AHU Events

August 25, 2022 / Alex Strautman

No matter where you live and do business, there’s likely an association of health underwriters (AHU) in your community or region. Participating in one or more of these groups can...

Sales & Marketing Tips

3 Ways to Increase Health Insurance Sales Using Data

August 17, 2022 / Staff Writer

In a prior column, we discussed ways you can expand your health insurance sales by getting into something new, asking for referrals, partnering with a general agent, and selling solutions...