Alex Strautman, Author at The Insurance Broker Blog

Sales & Marketing Tips

Understanding the Difference Between Captive and Independent Health Insurance Agents

April 20, 2024 / Alex Strautman

If you are considering a new career as a health insurance sales professional, one of the early decisions you need to make (after choosing your license type) is how you...

Why Word & Brown

Why Word & Brown? 38+ Years of Business Innovation –...

April 19, 2024 / Alex Strautman

John Word and Rusty Brown started the Word & Brown General Agency in 1985. As insurance sales professionals, they understood the challenges involved in preparing health insurance proposals for small...

How do health insurance brokers get paid

Why Word & Brown

Helping Employers Understand How Insurance Brokers Are Paid

April 2, 2024 / Alex Strautman

Some business owners and employee benefits managers understand health insurance well. Others, not so much. Many believe that health insurance brokers charge a fee for their services. In fact, most...

Sales & Marketing Tips

3 Skills Every New Agent Should Master

March 29, 2024 / Alex Strautman

It’s generally agreed that to be successful in health insurance and employee benefits sales, you need to possess some, if not all, of the following qualities: • Good sales abilities...

Health insurance questions to ask clients

Broker Basics

Quoting Health Insurance for Clients: 7 Questions to Ask

March 22, 2024 / Alex Strautman

To help your clients match their needs – and those of their employees – to an employer-sponsored health plan that’s a good fit, it’s important to ask the right questions....

9 tips for creating engaging client webinars

Expert Ave.

9 Tips for Creating Engaging Client Presentations

March 22, 2024 / Alex Strautman

A good presentation is an effective way to communicate information to prospects and clients, demonstrate your expertise, build a connection, and generate leads for your business. But, how do you...