How To Guide: Marketing Ideas For Insurance Agents


A Step By Step Marketing Plan For Insurance Brokers

The health insurance market has received more attention than ever in the last several years. The advent of the Affordable Care Act (ACA) along with the ensuing national debate around health care issues has created a buzz around the industry that did not previously exist. So how then as a health insurance agent can you stand out in what is now a much more crowded marketplace?

The Word & Brown Marketing Guide for Insurance Brokers gives both existing and new agents some tactical marketing ideas that they can employ to stay ahead of the competition and thrive in 2019 and beyond.

This guide includes the following marketing ideas for insurance agents:

  1. Developing and building you marketing plan
  2. Setting up your target customer profile
  3. Understanding who is your ideal client
  4. A plan of action for networking
  5. How to build and give great presentations
  6. How to find and nurture leads
  7. Tips for lead scoring
  8.  Sales techniques and tips
  9. How to leverage localized insurance marketing campaigns
  10. Building your unique sales value proposition

Plus 7 more. Download your copy today!

How Much Can You Earn as an Insurance Broker?

Find out what you can be earning as an insurance agent in our handy, up-to-date salary guide. Produced by our in-house experts, this resource is bound to help you in advancing your career.

Word & Brown Salary Guide