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Sales & Marketing Tips

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  • Sales & Marketing Tips

How Association Health Plans Can Help Your Clients and Increase...

/ Alex Strautman

How Do Association Health Plans Work? Association Health Plans (AHPs) have been around for decades, but since the Affordable Care Act (ACA) became law in 2010, AHPs have changed. In...
  • Sales & Marketing Tips

3 Considerations for Building Your Insurance Sales Team

/ Alex Strautman

  If you want to add to your sales team this year as part of your effort to broaden sales and boost agency revenue, here are three tips to consider...
  • Sales & Marketing Tips

How to Create Your “Elevator Pitch”

/ Staff Writer

Imagine this: you’ve just finished a meeting with a prospect, who has agreed to become a new client. As you leave his or her office, you board the elevator to...
  • Sales & Marketing Tips

Satisfy More Clients and Boost Your Income With Ancillary

/ Alex Strautman

The ancillary insurance marketplace continues to attract interest among employers and employees. It should also be of interest to you as a broker, because ancillary sales give you a relatively...
  • Sales & Marketing Tips

How to Build Customer Loyalty

/ Gabby Caparelli

Knowing Your Clients’ Needs When you are getting to know your clientele, one of the first things to do is understand what their needs are and what you are able...
  • Sales & Marketing Tips

Using Tech to Stay Connected With Current and Prospective Customers

/ Alex Strautman

  The COVID-19 pandemic has dramatically affected the way insurance brokers (and others) are connecting with customers. Face-to-face meetings are off limits, at least temporarily. As more businesses, particularly offices,...
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